Hamburg, October 2007 � Olympus is joining forces with Rossignol and brings its latest digital cameras to where the action is this winter sport season. During the Rossignol Demo Tour, Olympus will take to the mountain and be a partner at over 120 events on the European skiing and snowboarding calendar.
From October 2007 to April 2008, Olympus is giving a unique opportunity to skiers and snowboarders that drop by on one of the many stops of the Rossignol Demo Tour EUROPE. Each visitor has the chance to pick up a stylish Olympus � 790 SW and test this shock, water and freezeproof camera in the snow for up to two hours � free of charge. They can also try new skis or the latest snowboard from Rossignol. Upon return to the Rossignol village, an Olympus representative will transfer the shot images to a CD for each person, as a memento of their experience. Each visitor can also pick up a special voucher that entitles them to a free silicone jacket and camera battery with the purchase of an Olympus � 790 SW from any dealer.
Equipped with an Olympus E-510 D-SLR, a professional photographer will also be doing the rounds in the Rossignol village. Shots of events and people will be taken and they will get personal access to their images on the online Rossignol Hall of Fame. There they can then download the photos or forward them to friends. Previous on-line registration at www.rossignol.com/demotour will give skiers and snowboarders the chance to win skis, snowboards, ski-passes and backpacks. Definitively the right way to start your day on the slopes!
To celebrate this cooperation with Rossignol, and in perfect time for the snowy season, Olympus has released a special � 790 SW Winter Kit. Besides the shockproof*, waterproof** and freezeproof 7.1 Megapixel Olympus � 790 SW in Starry Silver, the kit also includes a cool Rossignol beanie, a snow tube plus a handy neoprene camera case. It�s the perfect setup to capture the thrills and spills on the snow in high-quality � without needing to worry. The Olympus � 790 SW Winter Kit is available immediately.
Link: Rossignol Demo Tour Europe: http://rossignol.com/demotour
* According to Olympus test conditions
** According to IEC publication 529 IPX8
For questions or additional information, please contact:
Franziska Jorke
Olympus Europa GmbH
Tel.: +49-40-237 73-4759
Email: franziska.jorke@olympus-europa.com
source : olympus-europa
Wednesday, November 14, 2007
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