Tuesday, October 23, 2007

Hasselblad deep-sixing H2 hybrid camera

Hasselblad, a manufacturer of high-end medium-format cameras, is dropping its H2 product line, a move that spotlights the company's transition from film camera roots to its digital future.

The H2 can record images on either film or a digital sensor, but there wasn't sufficient demand for the product, so the company is devoting more resources to its more popular digital-only H3D family, Hasselblad Chief Executive Christian Poulsen said in an announcement to customers Monday.

Stephen Shankland

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